Are your billboards serving a higher purpose?

At Madex, we’ve fostered a culture of giving back to the community. So, when it came to seeing what we could do to make a difference in conjunction to our Madex shows earlier this year, we had to ask ourselves – “how do we give back and bring in a marketing element?”

Something we found to be particularly relevant to Madex, the marketing focused expo, was that fact that Street Sleeper uses one of the industry’s loudest ‘voices’ – the advertising billboard – and upcycles them into survival sleeping bags for people on the streets.

Madex was proud to be able to give warmth to 25 homeless people to combat Cape Town’s often harsh weather through Street Sleeper. Street Sleeper is a non-profit organisation based in Cape Town using innovation to tackle the social and environmental challenges facing the homeless community.

Billboards are destined for the landfill after a campaign, but through upcycling it becomes a treasured possession for a person who is destitute. It really is remarkable, and we’d like to encourage more marketers to gift a bag or encourage their outdoor advertising agency to donate their billboards to Street Sleeper.

By working with Street Sleeper, the negative impact of the waste is transformed into immediate relief for those on the street giving your billboards a higher purpose.

Be an awesome human and support www.streetsleeper.org.

Local packaging industry focuses on responding to global trends to position for future growth

The African continent will become a high growth region for the packaging industry, with demand being driven by increased markets for consumer products, growing individual incomes, and an expanding population of youthful consumers.

The South African packaging industry, and those operating in African markets, will need to meet the challenges posed by trends in the global consumer packaging market in order to take advantage of this growing industry. Some of these global consumer trends include an increase in demand for premium packaging, the emergence of biodegradable plastics, the increased use of multipacks and small packs, and a need for sustainability and innovation.

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Industry leaders to brainstorm on sustainability of the local packaging industry

The recent drought facing the Western Cape has highlighted the importance of sustainability and the preservation of precious resources. Packaging plays an important role in the prevention of food waste, thereby preserving all the resources investing in growing and producing the product. Quality packaging can dramatically extend a products shelf life, helping to save consumers money and prevent waste.

This year’s Packaging Indaba will focus on the sustainability of the packaging, plastics and printing value chains. The event will highlight how South Africa’s top retailers and brand owners are incorporating sustainable packaging into their products and reducing waste.

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New technology key to success in African packaging market

Companies wishing to take advantage of growth in the African packaging market in the future will need to remain adaptable, ready to meet changes in global consumer demand. Growing consumer demand will dictate that companies come up with solutions that are both innovative and sustainable, and making use of new technologies will be key to making this possible.

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What’s New at Propak Cape 2017?

Propak Cape 2017 presents business owners and their teams the opportunity to be in-the-know regarding industry trends and advances in technology. It does not matter if you are just starting out or have been in the business for decades; The Propak Cape 2017 Expo has something for you! This year we are doing something extra special by combining 6 shows into 1 to provide a holistic spectrum of solutions!

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Propak Cape 2017 Visitors’ Guide 101

The Whole Package

Welcome to Propak Cape 2017! Join industry experts in packaging, plastics, printing, labelling, marketing and more at this Industry Exposition that allows everyone to engage, explore and discover!

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Polyoak Packaging (Pty) Ltd at PropakCape

Polyoak Packaging has launched a new division, Dairypack Cartons, specialising in the marketing and distribution of aseptic packaging systems in Southern Africa, in exclusive partnership with IPI.

IPI is a full system supplier that has been providing fully integrated filling machines, multilayer packaging and closure solutions for the aseptic packaging of liquid products in multilayer structure for over 35 years. The company forms part of Coesia, a group of innovation-based companies operating globally and headquartered in Bologna, Italy.

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Packaging conference and free-to-attend seminars at Propak Cape

Business decision-makers, purchasing influencers and other industry professionals will be heading to Propak Cape in October. As the Western Cape’s premier packaging, food processing, plastics, printing and labelling trade exhibition, visitors will be looking for the latest products, technologies and services as well as to network, develop supplier relationships and engage with industry organisations.

Taking place at the Cape Town International Conference Centre (CTICC) from 24-26 October, Propak Cape will enable visitors to connect with over 200 local and international exhibitors, gain access to technical experts on the stands and have the opportunity to view live demonstrations of products and machinery. Visitors will also benefit from the daily programme of informative free-to-attend seminars *.

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A-OSH EXPO 2017 pulls in the crowds

Over 2,500 visitors from 21 different countries attended another hugely successful three-day A-OSH EXPO, the industry’s go-to platform for all things health and safety related. Following the completion of its seventh successive annual event from 30 May to 1 June at Gallagher Estate, Midrand, A-OSH EXPO 2017 was billed by visitors as the ‘go-to place for those in the industry’, while in turn, a number of exhibitors have already booked their stands for next year.

A-OSH Expo was the place to be in 2017

“The place to be in the health & safety industry”

Over 2,500 visitors from 21 different countries attended another hugely successful three-day A-OSH EXPO, the industry’s go-to platform for all things health and safety related. Following the completion of its seventh successive annual event from 30 May to 1 June at Gallagher Estate, Midrand, A-OSH EXPO 2017 was billed by visitors as the ‘go-to place for those in the industry’, while in turn, a number of exhibitors have already booked their stands for next year.

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